The Ask
To lead video creative for the launch of Prose Styling Gel, and head production for their biggest campaign to date.
What We Did
SEE ME acted as an extension of the Prose team, working in tandem with creative and marketing to ensure the campaign vision came to life, while meeting their ad placement, launch awareness and brand equity needs. From script writing for their ambassador talent Lauren Ridloff, to casting a synergetic group of models, to thoughtfully assembling a creative team, and running a SAG complaint set — SEE ME was invested, and worked with passion to shape a collaborative experience that allowed for the best creative to shine through.
Our Alchemy
SEE ME fully integrated itself into the Prose team to make the workflow seamless throughout a product launch campaign that had many moving parts. We believe in partnership that extends beyond purely what’s needed and created a harmonious relationship with Prose that made this fast paced production feel fun and inspiring.
Credits:
Director: Campbell Addy, CLM Agency
Client: Prose
Prose Creative Director: Rashi Birla
Prose Art Director & Creative Producer: Morgan Young
Prose Producer: Elena Eshleman
Creative & Production Studio: SEE ME
Executive Creative Director: Sara McDowell, SEE ME
Executive Producer: Nicole Van Straatum , SEE ME
Creative Producer: Kimberly Goedhart, SEE ME
Talent: Lauren Ridloff
Hair: Nigella Miller, The Wall Group
Hair Assistants: Allie J, Marvin Tarver
Stylist: Jessica Willis, CLM Agency
Makeup: Raisa Flowers, EDMA
MUA Assistant: Eunice Kristen
Manicurist: Dawn Sterling, EDMA
Cinematographer: Steven Mastorelli
Assistant Director: Steven Valle
Production Designer: Jabez Barlett , Streeters
Editorial: Wild Child
Video Editor: Bernice Bofill
Post Producer: Kerry Mack
Line Producer: Aubrey Hubbell
1st AC: Taylor Myers
2nd AC: Mika Hawley
Steadi Op: Franz Brun
DIT: Jack Berner
Gaffer: John Izarpate
Best Electric: Rome Petersson
Key Grip: Vinny Davino
Best Grip: Chris Yannaco
Swing: Gerardo Rivas (Sal)
Art Coordinator: Rusty Snyder
Art Assistant: Yoshi Ebata
Art Assistant: Sam Perpere
Styling Assistant: Kristtian Chevere & Amontae Arnold
Interpreter: Ramon Mac Norrod
Production Assistants: Jodi Cailler, Joe Carbonaro, Finnian Field-Thompson
Covid Compliance Officer: Greg de Mink
Credits
Photographer & Director: Campbell Addy, CLM Agency
Client: Prose
Prose Creative Director: Rashi Birla
Prose Art Director & Creative Producer: Morgan Young
Prose Producer: Elena Eshleman
Creative & Production Studio: SEE ME
Executive Creative Director: Sara McDowell, SEE ME
Executive Producer: Nicole Van Straatum , SEE ME
Creative Producer: Kimberly Goedhart, SEE ME
Talent: Moses, Eden, Alici, & Sarah
Hair: Nigella Miller, The Wall Group
Hair Assistants: Allie J, Marvin Tarver
Stylist: Jessica Willis, CLM Agency
Makeup: Emi Kaneko , Bryant Artists
MUA Assistant: Rose Grace
Manicurist: Serena Kim
Line Producer: Aubrey Hubbell
Cinematographer: Steven Mastorelli
Assistant Director: Steven Valle
Production Designer: Jabez Barlett , Streeters
Movement Director: Irene Ashu , MA + Group
Editorial: Wild Child
Video Editor: Bernice Bofill
Post Producer: Kerry Mack
