Demystify personalized beauty care for a new audience and reinforce Prose’s category leadershop as competitive pressure was mounting.
Strategy
Qualitative research via in-depth interviews with prospective Prose customers to inform strategic campaign positioning. Findings informed creative development, with final creative territories and assets tested for emotional benefits and brand comprehension.
"SEE ME’s talent lies in their ability to truly be a 360 partner— from production, to strategic positioning, to collaborating with our team on re-shooting over 100+ new assets, and even user testing that validates our creative assumptions, they seamlessly were able to support us throughout each stage of the project."
– Rashi Birla , VP of Creative
Production
Art Buying for all creative teams, including photographers. Casting for a diverse range of hair, skin and personality types. Photography and motion pre-production planning into on-set shoots in studio and on-location.
Post-Production
Editing, MGFX/VFX, music composition, color grade to final delivery.
